We place a huge emphasis on delivering excellent service to our clients, and are very pleased to have helped them achieve and often exceed their goals.

Here are four mini-case studies:

1. Social Media Success - Case Study

Background: An award-winning international travel magazine had a print edition with subscribers in 70 countries. They wanted to promote their digital edition through a social media strategy.

Challenge: The magazine needed a way to reach travellers interested in adventure and get them to subscribe to the digital edition.

Solution: Prote Digital created a social media strategy which boosted brand awareness and traffic to the subscription page. We alsol redesigned their subscription page which boosted conversions substantially.

Bottom Line Results: A 10x increase in subscriptions and trial subscriptions

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2. Lower Conversion Costs - Case study

Background: A leading luxury sheet manufacturer in the US

Challenge: This company had an ecommerce site selling direct to consumers. Their largest source of traffic was a pay-per-click campaign on a leading search engines. The problem was that their PPC costs were increasing, and conversions were low.

Solution: We reworked their PPC campaign by carefully redesigning the campaign and followed up with constant improvement and management.

Bottom Line Results: Cost per conversion decreased by 65% and sales increased by 110%

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3. Start-up Results - Case Study

Background: A business plan winning group wanted to start an ecommerce site to sell fair trade wedding gifts.

Challenge: With little profile, they needed to 'build in' search-friendliness to their site with keywords, design, navigation and strategy.

Solution: By integrating good search practices and strategy right from the beginning, they were off to a strong start in web presence.

Bottom Line Results: A steady increase in traffic and sales

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4. Health Information Subscription Journal - Case Study

Background: A prestigious international health-care journal wanted to rank for health-related keywords.

Challenge: They had a limited budget and faced formidable larger competitors.

Solution: An integrated social media (including blogs and social bookmarking) and search strategy, link-building and strategic redesign by Protea Digital.

Bottom Line Results: The site now ranks first for their core keywords, and they are drawing a steady revenue from web-based subscriptions

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We're excited about the opportunities social media and search marketing offers. Contact us to find out how we can together to get great results.