What can social media marketing do for me?

Social media is great at helping you lean from your customers, clients and users. You can innovate and grow with what your customers want.

What do all these terms like RSS, wiki etc mean?

Check out our glossary of web-related terms.

Is social media mainsteam?

It being embraced by web users, espcially those who use the Internet everyday, see a chart of social media useage here, from the Wave3 survey bu Unviersal Mcann, 2008.

What about employees?

Organizations can use social media to learn from employees, not just from customers. Read more here.

Why Protea Digital?

We offer an unusal mix of the emerging social media services, as well search. We also stand by our work. If you're not happy, we'll work with you until its right. Read more about the Protea Digital advantage here.

1) How does search optimization work?

We examine various factors around your site, including on-page and off-page factors. We look at over sixty On-page factors like as tags, content and information architecture and others. Off-page factors center around links. This is not just the quantity, but also the quality of links.

2) What about Universal Search?

Universal search is the recent incorporation of news, image and video in search results, requiring a slightly different optimization approach.

3) Can you guarantee my site can be on the first page of Google?

No, but there is a very good chance that we can for most sites. To guarantee first page rankings for all sites all the time is misleading.

4) What about submitting my site to thousands of search engines?

This is also unnecessary and misleading. Firstly, there aren't thousands of quality engines, and secondly, the large engines most often find sites without them being submitted.

5) How long does it take to start seeing results?

This can be as quickly as a few weeks, and in other case take between three and six months, depending on how competitive the sector is.

 

1) Why does the conversion rate matter so much?

The conversion rate is a key bottleneck to getting what you want out of your website. Even if you have a huge amount of traffic, you can get more out of that traffic.

2) How does conversion optimization work?

Protea works out with you what your goals are, and chose what elements need to be tested.

3) Can any site be optimized for higher conversions?

Yes. Sites with less traffic need cafeful attention.

4) Does a site have to be an e-commerce site to benefit from converions?

Yes, whatever the goal of a site is, conversion optimization can help reach that goal.

5) How do you improve conversions?

Through testing different variations of a page.

6) What can be improved through testing ?

Nearly all aspects of the site, such as text copy, graphics, navigation elements, as well as business decisions like price and product or serviced options.

7) How much can conversion optimization help?

Most conversion optimization efforts see conversions rates increase by a substantial percentages. Double figures are not uncomon.