Social media tools are also used to communicate not just out companies, but also inside companies. On-demand networks can help companies generate and execute employee ideas.

Facilitating employee-driven innovation is key to avoiding commodification. However gererating capturing, co-ordinarting and executing coherantly on a employee innovation program can be difficult.This is especially true as organizations are inceasingly become decenteralized.

Protea Digital can help. We help implement web-based specialized employee innovation process management.